In the "Riches in the Niches" class, you'll learn the essential steps to build a spiritually-driven small business that resonates with your personal values and attracts your ideal clients. We’ll begin with the ideal customer, where you’ll discover how to identify the specific people who need your services the most. From there, we'll dive into understanding your niche—also known as the "sweet spot"—and how finding this focus allows your offerings to stand out and better serve your unique audience.
The class will also cover different pricing strategies, including hourly rates, package pricing, and value-based pricing. We’ll discuss how to choose the right pricing model for your services, one that reflects your skills and the value you offer while staying competitive. Additionally, you’ll learn how to structure your hours of operation to create balance, flexibility, and sustainability in your spiritual practice.
Naming your business is another critical component we'll explore. You'll receive guidance on how to craft a name that authentically represents your spiritual and personal values while avoiding common mistakes that can make your business harder to find or less appealing to your target customers.
By the end of the course, you'll be equipped with the tools to identify your ideal customer, define your niche, set appropriate pricing, establish hours of operation, and name your business in a way that reflects your true essence. This foundational clarity will help you create a thriving, spiritually aligned service-based business that speaks directly to those who need your gifts.